Looking Up

A positive outlook for fourth-quarter jewelry sales

By Deborah A. Yonick

If multiple surveys and reports are any indication of how fine jewelry will fare this holiday season/fourth quarter amid COVID-19, people will be buying a lot of fine jewelry for themselves and their loved ones to wear with their sweats.

And it’s already happening: In May, New York City–based pre-order fashion e-tailer Moda Operandi found a 35 percent up-tick in fine jewelry sales compared to the same period last year.